RoboFish

RoboFish – The Lifelike Swimmer That Made Waves at Christmas 2013

In 2013, bath time and fish tanks everywhere got a futuristic upgrade with the arrival of RoboFish. Released by ZURU, this robotic pet swam just like a real fish, delighting kids with its lifelike motion and instant water-activated fun. It earned a well-deserved place on the Top 10 Christmas Toys of 2013 list and brought a high-tech twist to stockings and aquariums across the UK.

What Made RoboFish So Popular?

Drop It In, Watch It Swim

RoboFish was ready to go right out of the box. Just drop it in water and it instantly came to life, swimming in realistic patterns and diving like the real thing. No remote control or assembly required — just instant wow-factor for kids aged 3 and up. Available in a variety of colours and species, there was a RoboFish for every underwater fan.

Tech Without the Mess

Parents loved that RoboFish offered all the appeal of a pet without the cleanup. No feeding, no tanks to scrub — just engaging aquatic fun powered by tiny batteries and clever sensors. It was ideal for bath time, fish bowls, or small tanks, making it one of the most versatile and affordable gifts that Christmas.

ZURU’s Clever Christmas Catch

ZURU made a splash with this innovative toy, combining robotics with novelty appeal. The RoboFish quickly became a top choice among best Christmas toys for young children, especially those fascinated by animals, water play, or gadget-style surprises. It was simple, interactive, and just the right size for stuffing stockings and entertaining little hands during the holidays.

Still a Fun Favourite Years Later

Even now, RoboFish remains a memorable gift from Christmas 2013. For families looking back on standout stocking fillers or high-tech novelties that really worked, this little swimmer is still worth remembering — and maybe even reviving!

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