Furby

Furby from Hasbro – The Interactive Icon Reborn for Christmas 2012

After over a decade of silence, Furby from Hasbro made a dramatic return to toy shelves in 2012. Revamped with LCD eyes, dynamic responses, and evolving personalities, this legendary critter quickly became one of the Top 10 Christmas Toys of 2012. Designed for kids aged 6 and up, Furby brought humour, chaos, and charm to festive living rooms all over again — but this time, with even more attitude.

What Made the 2012 Furby So Popular?

Evolving Personality and Voice

The magic of Furby in 2012 was its unpredictability. It started out speaking “Furbish,” but as kids interacted more, it gradually learned English. Its mood and personality evolved depending on how it was treated — from sweet to sassy, funny to feisty. No two Furbies were the same for long, making it endlessly replayable and engaging for children.

Expressive Eyes and App Integration

This version introduced LCD eyes, making Furby far more expressive than its 1990s predecessor. It reacted to music, voices, tickles, and even other Furbies. A free companion app let kids feed Furby, translate Furbish, and interact in new digital ways — a smart blend of physical and virtual play perfect for the 2012 holiday tech boom.

Hasbro’s Clever Comeback

Hasbro nailed the reboot, successfully modernising a nostalgic classic while staying true to what made Furby iconic. It instantly became one of the best Christmas toys of the year, with stores struggling to keep up with demand. Furby fever was back — and louder than ever.

Still a Favourite in Toy History

While Furby has evolved through multiple generations since, the 2012 version stands as a pivotal moment in its legacy. It reintroduced millions to the joy (and occasional chaos) of raising a robotic sidekick. Whether as a memory or a collectible, this Furby deserves its place in the toy time capsule.

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