Doggie Doo from John Adams Leisure Review

Doggie Doo Review

The Doggie Doo Review takes us back to 2011, when John Adams Leisure launched one of the most outrageous, hilarious, and unforgettable toys of the Christmas season. This quirky game — involving feeding a dog, squeezing a lead, and waiting for the inevitable — captured the imagination of kids and horrified more than a few parents. Yet it stormed the Top 10 Christmas Toys 2011 list and remains a cult favourite to this day. In this in-depth review, we’ll cover everything from how it worked to why it mattered, looking at Doggie Doo as both a toy and a cultural moment.

The Basic Gameplay

Doggie Doo was deceptively simple. Players “fed” the brightly coloured plastic dog with putty-like food, then used the squeaky lead pump to push the food through its system. After a few squeezes, out popped the poo. The first player to collect three poos was declared the winner. It sounds absurd because it was — and that was the point. It was slapstick comedy delivered in toy form, and it became a source of endless giggles for kids and adults alike.

Unlike complicated board games with rulebooks as thick as novels, Doggie Doo thrived on its immediacy. Within seconds of opening the box, families could be playing, laughing, and shouting over whose turn it was to squeeze the lead. It was low effort, high reward — exactly the kind of chaotic fun that thrives on Christmas Day.

Why Kids Loved Doggie Doo

The humour was key. Children are notorious for finding bathroom jokes endlessly funny, and Doggie Doo leaned into that natural silliness. The anticipation — would it happen this turn? Would the dog deliver? — created suspense that kept the laughter rolling. Every “plop” of the neon-coloured poo was met with cheers, groans, and belly laughs. It wasn’t just a toy; it was an event.

It also tapped into the sensory side of play. The soft putty food, the squeaky lead, and the satisfying “plop” engaged multiple senses, making the game more immersive. Kids weren’t just watching — they were hands-on participants in a ridiculous performance of cause and effect.

Parents’ Divided Opinions

Doggie Doo didn’t just make headlines as a toy; it also sparked debates among parents. Some thought it was genius — an icebreaker that brought the whole family together and guaranteed laughter. Others dismissed it as “toilet humour gone too far.” Reviews on Amazon and toy store websites often read like two different worlds:

• “This is the funniest game ever! My kids laughed so hard they cried.”
• “I can’t believe I spent money on a dog that poos neon putty. And yet… we can’t stop playing.”

That contradiction was exactly what made Doggie Doo stand out. Love it or hate it, no one could ignore it. Even parents who groaned about the concept admitted they got caught up in the silly fun once they joined a game.

Doggie Doo as a Christmas Toy

One of the reasons Doggie Doo soared in 2011 was because it was tailor-made for the festive season. Many toys are designed for solo play or extended building, but Doggie Doo was a social game. It worked best with a group, which made it perfect for family gatherings at Christmas. After the presents were opened and the turkey eaten, Doggie Doo came out, and suddenly grandparents were giggling alongside kids.

It also fit into the broader trend of the time. 2011 was a year when toy manufacturers were experimenting with humour and novelty. While tech toys like tablets and consoles were booming, there was still space for something silly, cheap, and interactive. Doggie Doo filled that niche perfectly.

Media Attention and Cultural Impact

The toy’s success wasn’t just down to kids’ enthusiasm. Doggie Doo also attracted media coverage. Newspapers and TV channels latched onto the story of “the pooing dog game,” giving it free publicity. Morning shows featured demonstrations, with presenters struggling to keep a straight face as neon poo slid across the desk. Headlines ranged from “Gross-Out Toy Tops Christmas List” to “Doggie Doo: Parents’ Nightmare, Kids’ Dream.”

This publicity only added to the hype. Kids begged for it because it was funny, and parents bought it because it was suddenly everywhere. By Christmas morning, Doggie Doo had cemented its place as one of the most talked-about toys of the year.

Comparisons to Other Gross-Out Toys

Doggie Doo wasn’t the first gross-out game, but it was arguably the one that perfected the formula. It followed in the footsteps of slime toys, goo kits, and earlier bathroom-humour novelties, but it combined them all into a simple, accessible family game. It paved the way for later hits like “Toilet Trouble” and “Flushin’ Frenzy,” proving there was a market for silliness if the execution was right.

What set Doggie Doo apart was its balance of gross and charming. The dog itself was cute and cartoonish, offsetting the otherwise questionable theme. It was just enough to make parents laugh rather than recoil in horror.

Legacy and Collectibility

Even years later, Doggie Doo has a cult following. Updated versions have been released with tweaks to the design, but the original 2011 edition is still remembered fondly by collectors and nostalgic families. It represents a moment when the toy industry took a risk, leaned into silliness, and was rewarded with mainstream success.

For collectors, the first edition holds extra value because of its cultural impact. It’s more than just a game; it’s a symbol of how toys can bring people together through laughter, even if that laughter is sparked by something as absurd as neon-coloured poo.

Final Thoughts

Our Doggie Doo Review proves that John Adams Leisure managed to bottle lightning in 2011. The game was silly, crude, and endlessly entertaining. It became a Christmas talking point, a media sensation, and a family favourite all in one. Whether you thought it was genius or madness, you remembered it — and that’s the mark of a true Christmas toy classic.

For those exploring the most popular Christmas toys of the past, Doggie Doo deserves its place as one of the funniest. Looking forward? Check out our guide to the best Christmas toys 2025 and other must-have Christmas toys that promise just as much festive fun.

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